The Mall

London's royal avenue leading from Trafalgar Square to Buckingham Palace.

TravelCurious Tip

Begin your journey at Buckingham Palace in the morning and witness the world-famous Changing of the Guard ceremony, before heading up this regal road towards the bustling city centre for lunch.

Road to somewhere

This royal road has become a popular route for tourists visiting the historic city: there is lots to see along the way besides Buckingham Palace and Trafalgar Square. Wide and tree-lined, it makes for a pleasurable promenade through the heart of historic London.

Right in front of Buckingham Palace you can see the Victoria memorial. This huge and striking marble monument is topped with a golden winged victory, female Roman icon of power and namesake of the Queen; figures of Motherhood, Justice, and Truth are below, and enthroned in the middle is Queen Victoria herself, depicted as the mother of a nation. Its designer, Thomas Brock, aimed to emphasise the ‘qualities which made our Queen so great and so much beloved.’

Flying colours

As you go along the Mall you will find Horse Guards Parade just off to the east. The road then takes you to Admiralty Arch, a ceremonial gateway with five arches, built shortly after the construction of the Victoria Memorial by King Edward VII in honour of his late mother. Following its sale to a Spanish developer in 2012, the Arch is set to become a luxury hotel. This archway leads into the southwest corner of Trafalgar Square in the heart of the city, which is always buzzing with life.

The road is closed to ordinary traffic on Sundays, and for royal celebrations such as the wedding of Prince William and Kate and the Queen’s Jubilee festivities. Indeed, the Mall was originally created as a ceremonial route to and from the Palace; it is also closed during state visits when the road is reserved for exclusive use by the Queen and the visiting diplomat, who will be chauffeured up the Mall, state flags waving, as a matter of ceremony.

Nearby Attractions

See all attractions in London
St James' Palace
The official home of the sovereign of the United Kingdom, built in Tudor red brick.
St James' Park
A green oasis in royal London that is host to numerous ceremonies - and has a lake complete with pelicans.
Churchill War Rooms
A fascinating underground museum preserving the bunker from which Churchill's government directed the war effort.
J.J. Fox Cigars
Established in 1787 J.J. Fox is the world's oldest cigar merchant. Its list of clientele includes Winston Churchill, Her Majesty Queen Victoria and numerous other celebrities from around the world.
Pall Mall
Home of several famous gentlemen’s clubs - though several are now gender-integrated, such as the Traveller’s Club, The Oxford & Cambridge Club, and the Atheneum.
Clarence House
Clarence House is a British royal residence on The Mall in the City of Westminster, London. It is attached to St James's Palace and shares the palace's garden.

Related Tours

London's Full Day Highlights including London Eye Ride
This full-day tour is the perfect way to see London's iconic sites and experience a ride on the London Eye, as well as a Thames cruise. 

  • Start with a visit to the Tower of London, the oldest palace, fortress and prison in the whole of Europe.
  • Enjoy the wonderful scenery of Central London with a relaxing cruise down the Thames.
  • See London’s most famous buildings including St James’ Palace, Buckingham Palace, Horse Guards, the Palace of Westminster and Big Ben.
  • Visit London’s Gothic architectural marvel: Westminster Abbey.
  • End your tour with a relaxing ride on the London Eye, which offers the best views of the entire city at a thrilling 135m.
Tower of London:

What a day to remember! Learn more about the great city of London and explore its fascinating history with an expert guide. Your guide will collect you from where you are staying and take you to the famous Tower of London, where you will discover the many stories of one of the oldest buildings in London, and experience where some of the greatest events in English History occurred. Best of all, you will be able to admire the stunning Crown Jewels. 

River Cruise, Buckingham Palace, St James’s Palace & Park:

On leaving the Tower you will travel to Westminster by river cruise for a walking tour past some of London’s most famous buildings including St James’s Palace, Buckingham Palace, Horse Guards, the Palace of Westminster and Big Ben. If you're lucky you might catch the Changing of the Guards ceremony, which is full of pomp and ceremony (this is dependent on the day and weather).

Westminster Abbey & London Eye:

After lunch in Westminster, you will continue your day with a private tour of London’s royal church, Westminster Abbey - the site of 38 coronations and the wedding of Prince William and Kate Middleton. Learn about the Coronation ceremony and enjoy the beauty of this 800 year old treasure. After a day crammed full of history and culture, the best way to end your highlights tour is with a relaxing ride on the London Eye (one of the world's biggest Ferris Wheels), which offers spectacular views across London.

The Very Best of London: Crown Jewels and Big Ben
 Experience a full-day tour of London's spectacular landmarks with a private and knowledgeable Blue Badge guide.

  • Start with a visit to London’s castle: the Tower of London
  • See the stunning Crown Jewels
  • Enjoy the wonderful scenery of Central London with a relaxing cruise down the Thames
  • Stroll around Westminster and take in the stunning sights: from Big Ben to the marvelous architecture of Somerset House
  • Learn about Westminster’s political history and see the outside of the Houses of Parliament
  • Look at the Prime Minister’s residence at 10 Downing Street
  • Experience the famous Trafalgar Square before wandering down The Mall to Buckingham Palace
 Tower of London
Your guide will collect you from where you are staying and take you to a spectacular castle. Here you will discover the many stories of one of the oldest buildings in London, and experience where some of the greatest events in English history occurred. Best of all, you will be able to admire the stunning Crown Jewels which are kept here behind extensive security in the aptly-named Jewel House.

River Cruise and Lunch

On leaving the Tower you will travel to Westminster by a scenic river cruise. Travelling by river is the most relaxing (and often most efficient) way of getting through the centre of the city. You'll pass under London and Waterloo Bridge, spy the London Eye, and view Somerset House on your right-hand side. After docking at Westminster Pier under the watchful gaze of Big Ben, your guide will recommend a number of restaurants and eateries where you can have a quick or leisurely lunch.
 Westminster and Buckingham Palace
The second half of the day will be dedicated to walking around Westminster and taking in the grandeur of Buckingham Palace. 
 First, you will be guided around the outside of the Houses of Parliament, with a lengthy stop outside Big Ben, and learn about the political history of Parliament Square. This will be followed by an exhibition of the outside of Westminster Abbey and, if time permits, you will be able to go inside (entrance tickets not included). This is London’s royal church which has been the site of 38 coronations and was where the wedding of Prince William and Kate Middleton took place. Your guide will then take you on a walk-up Whitehall to No. 10 Downing Street, the Prime Minister's residence, ending up at Trafalgar Square.
 Finally, we will walk down to take in the view of Buckingham Palace and then up and down The Mall, where jubilant crowds have historically greeted the news about the royal family in this scenic tree-lined avenue.

We built this tour because 
it invites travellers to explore London's sites with a Blue Badge guide, with plenty of space for adaptability and personal preferences! 
Private Family-Friendly Tour of London
Perfect for those families who would like a full experience of London in a day. See London’s unmissable attractions, parks and finest Royal sites with an expert guide. Learn about fascinating English history, British tradition and London's incredible past. From the plague, the great fire of London to the Blitz. You will experience everything that London has to offer on this fantastic tour.

  • Enter the Tower of London, see the Crown Jewels and visit the old prison.
  • Board a river cruise and enjoy jaw-dropping panoramas across the City and its sites.
  • Pass Tower Bridge,  the iconic London Eye, the Houses of Parliament, Big Ben and Somerset House.
  • Disembark at Westminster - London's grand governmental district. See Whitehall and 10 Downing Street.
  • Next visit Buckingham Palace, and Westminster Abbey via the beautiful St James Park and Trafalgar Square.
  • Safely navigate the City, avoiding traffic and busy crowds. 
  • Our team will match the perfect guide to entertain and inspire all ages

Keep even the most easily distracted entertained! We know how important it is to inspire all ages, and work hard to ensure a perfect match of guide.  Get a peppering of tales, fun facts and stories about London, British Culture and tradition. Hear of the Secret tunnels which lie beneath Buckingham palace, the many attempts to steal the Crown Jewels. And the infamous 14 year old cat-burglar caught stealing Queen Victoria’s underwear. Hear tales of Shakespeare, Charlie Chaplin and Winston Churchill. And learn how their lives intertwined with this fabulous City.
Also see London’s famous palace guards, royal cavalry and maybe even the Queen herself if you are lucky!

Avoid the rush and business of a group tour and take centre stage with your guide. There are no other groups or noise to drown out the experience. As such, you will also enjoy a pace adjusted to you and your family. Your personal guide will help you easily navigate the City, and ensure you have the smoothest, most enjoyable day possible. Enjoy a day out that is fun for the whole family!


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